Análisis de la cadena de valor de las empresas exportadoras de aguacate

Autores/as

  • Jaime Apolinar Martínez Arroyo Facultad de Contaduría Y Ciencias Administrativas
  • Irma Cristina Espitia Moreno Facultad de Contaduría Y Ciencias Administrativas
  • Marco Alberto Valenzo Jiménez Facultad de Contaduría Y Ciencias Administrativas

DOI:

https://doi.org/10.33110/rnee.v8i1.100

Palabras clave:

Cadena de valor, calidad, Gestión ambiental, ventajas competitivas

Resumen

En este artículo se analiza la calidad y la gestión ambiental en las actividades que desempeñan los viveristas, productores, empacadores y transportistas, los cuales forman la cadena de valor en las empresas que exportan aguacate a los Estados Unidos de América. Las exportaciones de aguacate en el 2011 a E.U. han disminuido en un tres por ciento con respecto al año anterior. El análisis se realizó de todo el modelo de variables propuestas, este plano de análisis permite conocer el origen de los resultados.

Biografía del autor/a

Jaime Apolinar Martínez Arroyo, Facultad de Contaduría Y Ciencias Administrativas

Profesor Investigador de la Facultad de Contaduría y Ciencias Administrativas de la Universidad Michoacana de San Nicolás de Hidalgo. corredor42195@hotmail.com 

Irma Cristina Espitia Moreno, Facultad de Contaduría Y Ciencias Administrativas

Profesora Investigadora de la Facultad de Contaduría y Ciencias Administrativas de la Universidad Michoacana de San Nicolás de Hidalgo. ic_em_3@hotmail.com

Marco Alberto Valenzo Jiménez, Facultad de Contaduría Y Ciencias Administrativas

Profesor Investigador de la Facultad de Contaduría y Ciencias Administrativas de la Universidad Michoacana de San Nicolás de Hidalgo. marcovalenzo@hotmail.com

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Publicado

2021-06-10